Diffusion of innovation for your Texas mobile app startup

How to encourage adoption of your Texas mobile app startup

Chances are you have a marketing plan for your Texas mobile app startup – and an exit strategy for when you hit it big. But going viral or topping the App Store charts isn’t just about haplessly throwing a bunch of advertising money around. Unless you want to burn through your bootstrapping funds or your […]

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Launching a Texas mobile app startup in a crowded space

Launching your Texas mobile app startup into a crowded vertical

You have a great idea for a Texas mobile app startup, but someone has got there before you. In fact, you’re moving into a crowded vertical or niche. So where to from here? Should you go back to the drawing board, pivot or push ahead? Here’s what to do if your startup space is brimming […]

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Budgeting for your Texas mobile app startup

Budgeting for your Texas mobile app startup

You’ve got a brilliant mobile app startup idea that’s passed your market validation test with flying colors. Now you’re ready to bring it to life. But before you do, you’ll want to sit down and define your budget (and your business plan). Here are a few things to consider along the way. Why does the […]

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How to build a Texas mobile app startup that will go the distance.

How to build a Texas mobile app startup that will go the distance

We’ve all read those “it was great while it lasted” posts from startups that didn’t quite make it. Perhaps they launched but couldn’t turn a profit, or didn’t even get to launch stage. Either way, everyone loses – the company, the investors and the customers. Don’t put yourself in that position. Here’s how to build […]

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